The goal was to create a memorable, woodland farm packaging set for Green Dirt Farm. Green Dirt Farm is a sheep farm in Weston, Missouri. They also have a sister restaurant in downtown Kansas City, Green Dirt on Oak. This packaging set was specifically designed to represent the feeling of a serene countryside farm. Then came further strategy, deciding how this packaging would be used by the company. Obviously, it could be sold at the restaurant or farm shop, but what else could we use it for. Thus, a Green Dirt on Oak Valentines Day Campaign was launched.